Case Study: A Cheese-y Promotion
Jun 22
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...
Continue ReadingCase Study: Wine for the Win
May 31
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...
Continue ReadingCase Study: Charity Fundraiser
May 16
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...
Continue ReadingCase Study: Yes, We Can!
Apr 24
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Jan 18
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...
Continue ReadingWhat's The Deal With These Products?!
Nov 27, 2025
The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...
Continue ReadingCase Study: A StuPENdous Promotion
Sep 21, 2025
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...
Continue ReadingCase Study: These Calendars Aren't Week
Sep 6, 2025
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...
Continue ReadingCase Study: A Flavorful Promotion
Aug 22, 2025
A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Jul 31, 2025
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
Continue ReadingCase Study: Shine Bright
Jul 24, 2025
Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward duri...
Continue ReadingCase Study: Time for a Rebrand
Jul 2, 2025
Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...
Continue ReadingIndustry Deep Dive: Pet Industry
Jun 18, 2025
The pet industry is booming, with more and more people welcoming furry friends into their homes every year. In fact, according to the American Pet Products Association, Americans spent a whopping $...
Continue ReadingCase Study: 3D is the Key
Jun 4, 2025
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...
Continue ReadingCase Study: Zip It Up
May 20, 2025
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Apr 29, 2025
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...
Continue ReadingCase Study: Health & Wellness Spas
Apr 22, 2025
Products Javalina Jewel(r) Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage ...
Continue ReadingIndustry Mini Dive: The Trucking Industry
Apr 1, 2025
The trucking industry is an essential part of the economy, transporting goods across the country and keeping businesses running smoothly. With such an important role, it's crucial for trucking comp...
Continue ReadingCase Study: Don't Run from this Promo!
Mar 18, 2025
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships....
Continue ReadingCase Study: Guess the Flavor Lip Balm
Mar 11, 2025
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps ...
Continue ReadingCase Study: A Not-So-Silly Idea
Feb 11, 2025
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...
Continue ReadingIndustry Mini Dive: Legal Industry
Jan 20, 2025
Is your law firm or legal aid service in need of promotional items to distribute to your clients? No matter the specialty - corporate, family, real estate, or tax law - all legal professionals c...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Dec 16, 2024
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...
Continue ReadingCase Study: Spec-Tacular Promotions
Dec 8, 2024
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event t...
Continue ReadingCase Study: The Big Picture
Dec 1, 2024
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...
Continue ReadingCase Study: Plastics Make it Possible
Nov 9, 2024
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...
Continue ReadingCase Study: I Was Framed!
Oct 26, 2024
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...
Continue ReadingCase Study: Stick to the Schedule
Jul 31, 2024
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...
Continue ReadingCase Study: Take a Map!
Jul 17, 2024
Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...
Continue ReadingCase Study: Work it Out!
Jul 10, 2024
A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation ...
Continue ReadingCase Study: Shop 'til You Drop
Jul 2, 2024
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...
Continue ReadingCase Study: Keeping it All Together
Apr 21, 2024
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...
Continue ReadingCase Study: Keep it Sweet
Mar 23, 2024
Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...
Continue ReadingCase Study: Roaming Free with the YUMA Clear Freedom Bottle
Mar 16, 2024
What do outdoor gear brands like Marmot(r) and Teva(r) have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the m...
Continue ReadingCase Study: Fun in the Sun
Mar 9, 2024
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...
Continue ReadingCase Study: It's in the Bag
Mar 2, 2024
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...
Continue ReadingCase Study: A Getaway Promotion
Feb 24, 2024
A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...
Continue ReadingCase Study: Thank You for Spooning
Feb 9, 2024
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...
Continue ReadingCase Study: Success on Campus
Dec 26, 2023
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...
Continue ReadingCase Study: Write to Paradise!
Nov 26, 2023
A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...
Continue ReadingCase Study: Wave Hello to Promotions
Nov 19, 2023
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...
Continue ReadingCase Study: Keep it Cooler
Oct 28, 2023
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...
Continue ReadingCase Study: You've Got the Power
Oct 5, 2023
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. ...
Continue ReadingCase Study: What Does Your Phone Stand For?
Sep 28, 2023
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...
Continue ReadingCase Study: Safety First
Aug 15, 2023
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...
Continue ReadingCase Study: Practice Putting
Aug 7, 2023
2 Ball Pillow Pack – Titleist(r) TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio ...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Jul 24, 2023
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...
Continue ReadingCase Study: Welcome New Hires!
Jul 2, 2023
Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...
Continue ReadingCase Study: Good Deeds for Kids in Need
Jun 24, 2023
Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization's largest fundraising eve...
Continue ReadingCase Study: Calendar Puns are Week
Jun 17, 2023
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...
Continue ReadingCase Study: Inking Impressions
Jun 10, 2023
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingCase Study: Don't Bottle It Up
Apr 27, 2023
An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...
Continue ReadingCase Study: A
Apr 12, 2023
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...
Continue ReadingCase Study: Do a Double Take
Mar 29, 2023
Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait F...
Continue ReadingCase Study: Wave Hello to Recognition
Mar 21, 2023
Item: JAFFA(r) Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip...
Continue ReadingCase Study: Wheelie Important Paperwork
Mar 14, 2023
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...
Continue ReadingCase Study: Masks and Casks
Feb 21, 2023
When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...
Continue ReadingCase Study: The Techno Pup!
Jan 24, 2023
A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing ...
Continue ReadingCase Study: Rock out on the Run
Dec 25, 2022
Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...
Continue ReadingCase Study: Snap a Pic!
Nov 25, 2022
Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Nov 10, 2022
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...
Continue ReadingCase Study: Paw-se and Appreciate the Little Things
Nov 2, 2022
Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...
Continue ReadingCase Study: Make a Spectacle
Oct 26, 2022
Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...
Continue ReadingCase Study: Promo'd to a Tee
Oct 12, 2022
As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...
Continue ReadingCase Study: Snack Pack It!
Sep 27, 2022
Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...
Continue ReadingCase Study: A Hole in One Promotion
Aug 28, 2022
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...
Continue ReadingCase Study: Custom Caps with a Budget Cap
Aug 13, 2022
Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...
Continue ReadingCase Study: Raise Your Glass
Aug 6, 2022
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter's accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jeter'...
Continue ReadingCase Study: It Takes a Village
Jun 30, 2022
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Jun 15, 2022
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...
Continue ReadingCase Study: Happy to Hang Around
Mar 25, 2022
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...
Continue ReadingCase Study: Info in a Flash
Mar 10, 2022
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...
Continue ReadingCase Study: Sign the Deal
Mar 2, 2022
In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...
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